Founded by the Pala Band of Mission Indians, Rez Radio 91.3 was created to serve as a voice for Native Americans, especially in Southern California. The station is dedicated to promoting Native American culture, language, and history through its diverse programming, which spans everything from traditional Native music to modern-day news and public affairs. The goal is not only to entertain but also to educate and empower Native communities, particularly in areas where access to such programming may be limited.

The Pala Band, whose roots trace back to the Luiseño people, has long been committed to cultural preservation and the revitalization of their language and traditions. Rez Radio 91.3 is a natural extension of that commitment. By offering a platform for Native American musicians, artists, and educators, the station helps ensure that Indigenous cultures and languages remain visible and celebrated. While in the San Luis Rey River Valley, listen to Rez Radio 91.3, a non-commercial FM station owned and operated by the Pala Band of Mission Indians. The station blends music with cultural and language programs.

Tune in while visiting the area to hear more about the Tribe and any special events.